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How it works

How a deal comes together.

Talk to one buyer and you get one number, with nothing to measure it against. We run a competitive process on your side of the table: the same anonymized summary goes to several qualified buyers, they bid against each other, and you compare price and terms before you decide anything.

Small commission on close. Nothing up front.

Get your data pricedBook a call

Seven stages

Who does what, and who decides.

No records change hands until you sign a license. At every stage you can see what we're doing, what we need from you and which decision is yours.

  1. Intake

    You tell us what you have, in counts and dates. No files change hands.

    We do
    Give you a guided intake and, for the systems you use, data guides that show where to find record counts and date ranges.
    You do
    Describe your company, the systems you run on, how much history each one holds and who can say yes. Counts and dates only. Your answers save as you go, so you can finish when it suits you.
    You decide
    Whether to submit it. Submitting costs nothing and doesn't commit you to a license.

  2. Review

    We go through it with you and agree on what is in scope.

    We do
    Read your intake, look at how long and how continuous your history is, and talk through the rights questions that come up: who owns the records, what your customer and client agreements allow, whether professional confidentiality rules or privacy laws apply, and how calls were recorded. That is a conversation, not legal advice.
    You do
    Take the call. Tell us about system switches that dropped history, contracts or client duties that limit what you can share, and anything you would rather leave out.
    You decide
    What is in scope: which systems, which years, which kinds of record. HR, financing, screening and health data are excluded by default, and income tax return information never goes in.

  3. Market

    We put an anonymized summary in front of qualified buyers.

    We do
    Write a summary of your record with no name, website, customers or addresses: sector, region, years of history and rough volumes. Then show it to buyers who are qualified and under NDA: data labs, AI labs and AI companies building for your industry.
    You do
    Read the summary so you know exactly what buyers see, and tell us if anything gives you away.
    You decide
    Who gets to see it. Rule out competitors, industries or uses before bidding opens.

  4. Offers

    Buyers bid against each other on the same summary.

    We do
    Collect the bids, lay them side by side and take your questions back to the buyers. Offers are compared on price, exclusivity, term, field of use and payment terms, not only the headline number.
    You do
    Compare the offers with us. Ask what a buyer plans to do with the record and how they would pay.
    You decide
    Which offer to take, or none. Exclusive offers usually pay more and non-exclusive ones leave you free to license again. The trade-off is yours.

  5. Contract

    The offer you choose becomes a written license.

    We do
    Coordinate the license between you and the buyer: scope, permitted use, term, exclusivity, payment and the privacy steps that apply. Your identity is shared only with the buyer you sign with.
    You do
    Have your own lawyer read the license before you sign. We broker the deal. We're not your counsel, and nothing here is legal advice.
    You decide
    Whether to sign, and on what terms. Nothing is licensed until you do.

  6. Delivery

    Only the licensed slice goes over, with customer, client and employee identifiers removed.

    We do
    Coordinate delivery of the licensed scope. Customer, client and employee identifiers are removed before delivery, as the license provides. We don't take custody of your raw data.
    You do
    Have someone with admin access to the systems in scope run the exports the license calls for.
    You decide
    The boundary. If something in the slice doesn't belong in the license, it stays out.

  7. Paid

    The buyer pays under the license, and we take our commission.

    We do
    Follow up with the buyer until payment arrives on the license's terms. We are paid a small commission out of a deal that closes. If nothing closes, you owe nothing.
    You do
    Receive payment on the license's terms and carry on using your own data as before. You keep ownership.
    You decide
    What comes next. A non-exclusive license leaves you free to license the same record again.

Why competition beats a single buyer.

Same record, three ways to sell it. What changes is who sets the price and how much you can see before you commit.

Single buyer

One quote, their number.

Who sets the price
The buyer. Theirs is the only number on the table.
What you can compare
Nothing. One offer, on their terms.
Who sees your record
One company, which learns who you are from the first conversation.
What it costs you
No broker fee. You also never find out what a second bid would have said.
Your leverage
Little. If you say no, you have no other offer.

Marketplace listing

You wait in a queue.

Who sets the price
You set an ask, and the price lands wherever a browsing buyer is willing to meet it.
What you can compare
Whatever inquiries happen to arrive, if any.
Who sees your record
Whoever browses the listing. You decide what to show, on your own.
What it costs you
The platform takes a cut of the sale, and you wait your turn.
Your leverage
Some, once an inquiry arrives. Until then, you wait.

Competitive process

How we run it

Several buyers bid on the same summary.

Who sets the price
The bidding. Several qualified buyers each make an offer on the same summary.
What you can compare
Price, exclusivity, term, field of use and payment, side by side.
Who sees your record
Buyers see an anonymized summary first. Your name goes only to the buyer you sign with.
What it costs you
Small commission on close. Nothing up front.
Your leverage
You choose a winner, or none. Rule out competitors and uses before bidding opens.

General descriptions of how each model tends to work. Individual buyers and platforms differ, so read the terms of anything you are offered.

How a deal is structured.

Prices and scopes vary from one license to the next. These terms hold for all of them.

Who we work for
You, the seller. We run the process on your side of the table.
Who bids
Data labs, AI labs and vertical AI companies, qualified and under NDA before they see anything.
What you license
A defined slice of your operating record, for a defined use and term. You keep ownership and keep using your data.
Structure
Licensing income. No equity, no debt, nothing on your cap table.
Exclusivity
Your call. Exclusive licenses usually pay more; non-exclusive ones let you license again.
What it costs
Small commission on close. Nothing up front.
What buyers see first
An anonymized summary: industry, region, years of history and volumes. Never your name, website or customers.
Privacy
Customer, client and employee identifiers come out before delivery. HR, financing, screening and health data are excluded by default, and income tax return information is never licensed.
Who qualifies
Operating companies in any industry with several years of continuous, linked records. Some industries need client consent or compliance work first, and a few aren't a fit. See industries.

What you need to have ready.

You don't have to export anything or tidy up your systems first. You do need three things within reach.

  • Admin access to your systems

    Someone with administrator access to the systems you want to license (your CRM, ticketing, code, accounting, calls or email), or who can request it from the vendor. Delivery needs it. The intake itself only needs counts and dates.

  • A sense of what is off-limits

    Customers, clients or projects you would keep out whatever the price, and any NDAs, client agreements or professional duties that limit what you can share. HR, financing, screening and health records are already excluded by default.

  • Someone who can decide

    An owner or partner who can approve a scope, choose an offer and sign a license. If that takes more than one person, bring them to the review call.

Not sure where to find your numbers? Our data guides walk through the systems sellers use most.

Common questions about the process.

More in Answers, or ask us on a call after your intake.

A single buyer quotes the number that works for them. We put the same anonymized summary in front of several qualified buyers at once, so the price is set by competition. You see every offer side by side and choose, including on terms like exclusivity and payment timing, not just the headline number.

Nothing up front. We are paid a small commission out of a deal that closes. If nothing closes, you owe nothing.

No. Exclusive licenses usually pay more because the buyer gets the record to themselves. Non-exclusive licenses pay less per deal but let you license again. We collect bids both ways so you can compare.

Fill in the intake (counts and dates, not files), take a call, decide what's in scope and what's off-limits, and sign the license you choose. Delivery needs admin access to the systems in scope.

Buyers license de-identified operating records, not people. Names, addresses, phone numbers, emails and account numbers come out before delivery, and HR, financing, screening and health data are excluded by default. We never broker consumer profiles.

Usually, when a few things line up: you own the records, your customer and client agreements and privacy notices allow de-identified use, no professional or privacy rule restricts them, and recordings were made with proper consent. The intake flags the common problems early. We're not your lawyer, and your counsel should review any license.

Ready to see who would bid?

Start with the intake, which asks for counts and dates rather than files, or book a call and ask us anything first.

Small commission on close. Nothing up front.

Start your intakeBook a call